Breeze AI: What Works, What Needs Improvement, & What HubSpot Users Are Saying
How HubSpot users are actually using Breeze AI, what’s improved, and how to decide when to use HubSpot vs external tools.
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Published Bi-Weekly
Real insights into how teams actually work.
How Teams Work is a newsletter about the messy, honest work of running a revenue team. Drawn from 13+ years inside HubSpot portals — the clean ones, the broken ones, and everything in between.
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Bridging the Gap
The gap between how your team should be working and how it works now has never been wider.
The tools multiply. The tech changes in real time. And somewhere in the middle, your team is just trying to keep up.
If you've been hitting the same walls — with the tech, the process, and the people using both — How Teams Work is your twice-monthly gut check on what it actually looks like when your team is firing on all cylinders.
Long-Form Article
One deep dive into a specific RevOps challenge per issue. Grounded in what we actually see working with clients every day.
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HubSpot Updates
The updates that matter, the betas worth testing. One curated shortlist of the HubSpot updates that matter so you're not digging through release notes.
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RevOps Resources
Blogs, guides, templates, case studies, webinars, and more. Helpful resources to help you sharpen your RevOps skills, improve your systems, and get more out of your tech stack.
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Why Defining Process Isn’t CRM Customization
Defining your business process is not the same as CRM customization. Learn when to standardize, when to customize, and how to avoid creating system debt.
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8 Signs Your HubSpot CRM Isn’t Set Up Correctly
Learn 8 common signs that your HubSpot isn’t set up correctly and how process misalignment leads to unreliable reporting, automation, and manual work.
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Why Companies Fail to Build a Reporting Culture
Having dashboards isn't enough. Here are eight reasons why reporting cultures fail and what they look like in practice.
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What Teams Miss During HubSpot Implementations
A HubSpot implementation is more than setup. Here’s what teams miss and why it leads to misalignment, bad data, and low adoption.
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One consultant. A whole agency behind him.
Adam Sharrow has spent the last decade living inside HubSpot portals. He's seen what works, what breaks, and how most teams stay stuck.
How Teams Work is where he writes about insights gained from actual conversations with teams we work with.
Learn about the problems and patterns that keep GTM teams from growing and using their tech stack effectively. One honest take, sent every other Tuesday.
Insights from the Pros
Process Pro Consulting is a HubSpot Diamond Partner that helps revenue teams unlock the full potential of HubSpot. From implementation and migration to custom integrations and ongoing support, we build solutions around the way your business actually works.
Every insight in this newsletter comes from the work we do with clients every day.
Testimonials
See What Our Subscribers Have to Say
John Bonini
Founder - Content Brands
“How Teams Work is an amazing look into the real world problems that GTM face on a daily basis."
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with a request body that specifies how to map the columns of your import file to the associated CRM properties in HubSpot.... In the request JSON, define the import file details, including mapping the spreadsheet's columns to HubSpot data. Your request JSON should include the following fields:... entry for each column.
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with a request body that specifies how to map the columns of your import file to the associated CRM properties in HubSpot.... In the request JSON, define the import file details, including mapping the spreadsheet's columns to HubSpot data. Your request JSON should include the following fields:... entry for each column.